• Cirali
Dad. Digital Strategist. Travel Photographer. Michigander Turned Washingtonian.

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Recent Posts

Location Matters. So Use It.

You win some, you lose some. I’ve pitched enough business to know that sometimes a client in Chicago doesn’t want a partner in New York just because it is harder to pop in or plan a…

Why I’m Not Giving Up on Groupon

The big news this week was the rise and fall of Groupon. Having been on the Groupon and Living Social mailing lists for a while, I get it. The deals are mostly irrelevant. The thrill of…

Find Your Inflection Point

We all have things we want to change or do better. If you think you’re as smart, efficient, intelligent, well-informed or creative as you can be…you’re not. But as the Heath Brothers wrote in Switch, change…

What do you really want to know?

Let’s face it, most of us never ask the questions we really want answers to.  As an account person, I often wonder: Do they enjoy working with me? Would they call me a friend, trusted partner,…